We Surely 'Eat Brighter'
But Do We Eat More Fresh Fruits And Vegetables?
We Need Initiatives That Can Be Proven Effective
If We Are To Attract Sustained Support

We’ve written a number of pieces about PMA’s “eat brighter!” program: As PMA Promotes Eat Brighter, Questions Arise About Brand Efficacy And Measurements Of Success Or Failure White House Chef Tells Industry To Try Harder; But He Needs To Check His Facts IMAGINE-NATION: Will The First Lady’s Sesame Street Campaign Reduce Produce Consumption? When Elmo Is Crying […]

How New Trade Agreements May Set The Stage For A Produce Industry Boom, But Will The People And The Politicians Let It Happen? 
Miguel Gómez Of Cornell To Present The Facts And Moderate The Discussion At The London Produce Show And Conference

Miguel Gómez works tirelessly to take the research done in the Ivy League halls of Cornell and make sure it gets out in the industry where it can actually change the world. He has spoken at both The New York Produce Show and Conference and The London Produce Show and Conference,and we have highlighted these […]

WHAT IS IN A LABEL?
Does Promoting No-GMOs Impact Perception Of The Rest Of The Department? 
Would A Positive Message Smell As Sweet?
St. Joe’s John Stanton To Address The London Produce Show And Conference

Among those at The London Produce Show and Conference for the third year in a row will be Jim Allen, President/CEO of The New York Apple Association and is the vice chairman of the US Apple Export Council (USAEC) after having served three times as chairman.  Maybe he keeps coming back because he finds it helpful in his drive to […]

Does Anyone Oppose Responsible Labor Practices?
PMA/United’s Joint Initiative Will Have To Navigate A Difficult Path Between Shielding The Industry And Actually Trying To Improve The Lot Of Laborers

The Produce Marketing Association (PMA) and the United Fresh Produce Association (United Fresh) sent a letter to their members about an initiative on labor practices: As Chairmen of our respective associations, we would like to provide all of our members an update on an important new project we have undertaken together. In late 2015, the Boards […]

Pundit’s Mailbag — A Closer Look At Food Safety Probabilities: Regression Toward The Mean, Gambler’s Fallacy, The Law Of Large Numbers And The Fallacy Of The Calendar

Our piece Chipotle, Bill Marler And Black Swan Events – How Much Money Do we Want To see Spent On Food Safety? brought many notes, including this one: Excellent article!  Regarding your two comments on probabilities: “This puts businesses in a very difficult situation. The truth is these are low probability events; they occur unpredictably and […]

Pundit's Mailbag — Staying Up-to-date On Chipotle: 
Does Marsden Appointment Mean It Was Meat? Will Chipotle Back Off Testing?
Complete Information vs Continuous Change

We have featured many pieces from Fred Stein, a food safety consultant with Safe Food Connection out of Florida, including these: Pundit’s Mailbag — Salad Bars Are Tricky Business Pundit’s Mailbag — At Your Service: Alan L. Siger, Consumers Produce Co. Don Harris, Wild Oats Markets Fred Stein, FRED International Paul Klutes, C.H. Robinson Pundit’s […]

Pundit's Mailbag — Thoughts On Global Warming And Wealth

Our piece on terrorism — Putting Aside Pesticide Residue Levels And Climate Change: Will The City Of Light Be A Beacon For The West To Combat ISIS? We Can Never Prosper If Our Civilization Crumbles — brought a complimentary note: At times like these, your thinking and writing are too important for just this industry. […]