The Sky Is Falling — Really!
If you thought the most important thing to worry about is foodborne illness, you ain’t seen nothin’ yet! The real thing to be concerned about is… asteroids hitting earth. Read about it here.
Dole Introduces Unique
Vending Machine Concept
Many times we assume that to increase consumption of fresh produce and other healthy foods, the key is marketing. Far be it from us to underestimate the power of marketing, but substantive improvements in a product also can help build demand. In the produce industry, people often don’t think this way because they perceive “new […]
Sunkist And Pure Gold
We dealt recently with the impact of the freeze on the Western U.S. citrus industry in a piece entitled A Paradigm Shift For Citrus. Now Sunkist has announced its intention to pack all post-freeze fancy grade navels in “Pure Gold” brand and the choice fruit will be packed in its usual labels. It is not […]
Univeg Intends To Buy Ready Pac
Univeg, the Belgium-based group that has grown from its founding in 1983 as a mushroom farm started by Hein Deprez, the present CEO of the group, to a multi-national giant with business units in 14 countries, dropped a surprise on the attendees at Fruit Logistica in Berlin: 2/5/2007 — UNIVEG SIGNED A LETTER OF INTENT […]
Pundit’s Mailbag — Rutgers Response
Our piece Consumer Studies On Spinach Reviewed…And Costco’s Proactive Approach brought a response from the fine people at Rutgers, who sponsored and authored one of the studies referenced in the article: We appreciate your calling attention to our national survey regarding the recent recall of spinach potentially contaminated with E. coli 0157:H7. However, we wish […]
Organic, BioFach And The Iron Triangle
The largest organic trade show in the world is BioFach which just kicked off in Nuremberg, Germany. Mariann Fischer Boel, Member of the European Commission responsible for Agriculture and Rural Development, opened the conference with a talk entitled, Organic Production: The Right Ground Rules for a Growing Sector. There were a few key items in […]
Raw Milk And Dirty Produce:
Perfect Together
As the produce industry spends what will wind up to be billions on enhanced food safety it is worth noting that there is a whole movement afoot to allow consumers to expose themselves to food safety risks. Raw, unpasteurized milk is generally restricted and often illegal to sell. And for good reason. As a Washington […]
Marketing Board Make-up Causes Concern
Yesterday we ran California Leafy Greens Marketing Agreement Board which listed the thirteen initial appointees to this board. Whereas prior to the announcement we heard from many looking for a more diverse board in terms of scientific knowledge and consumer advocacy, now that the names are out we’ve been hearing complaints all day that the […]
A Paradigm Shift For Citrus
An expert in the citrus industry sent us these thoughts about a potential sea change in the western citrus deal: I can see a paradigm shift coming to the whole California and Arizona citrus industry. points to Consider: Sunkist has lost roughly 25% of its volume with the exit of Paramount.[Editor’s Note: See Sunkist Wake-up […]
Univeg Intends To Buy Ready Pac
Univeg, the Belgium-based group that has grown from its founding in 1983 as a mushroom farm started by Hein Deprez, the present CEO of the group, to a multi-national giant with business units in 14 countries, dropped a surprise on the attendees at Fruit Logistica in Berlin: 2/5/2007 — UNIVEG SIGNED A LETTER OF INTENT […]