We often like to have speakers who have just vacated important positions. If they are still in the fray, they are often close-mouthed. If they
We wrote about Tesco’s Journey To America as Fresh & Easy for many years, but we have been speaking to Eric Schwartz even longer. You can
We published more than 1,000 pages about Tesco’s ill-starred venture to come to America as Fresh & Easy. We did hundreds of TV spots, radio
In the produce world, Roberta Cook is among the most celebrated agricultural economists of her generation. The Pundit had an opportunity to share a platform
One of the most useful exercises in business is to make sure one is always using the language of the intended customer base. In all
Oh how the mighty have fallen: J.C. Penney Co. dumped Ron Johnson, the chief executive it poached from Apple Inc. with great fanfare 17 months ago, replacing him
Our piece, Twenty Lessons Learned From Tesco’s Fresh & Easy Failure, brought many responses. Some were high fives: This is a tremendous document — you should print
The year 2012 closed with the announcement that Tesco will probably exit its US business, Fresh & Easy. Obviously it will sell it or parts of
The announcement from Britain was simple: Tesco Halts New Fresh & Easy Stores In The US, and to paraphrase another famous Brit with an American
With all the problems that Tesco has had in making Fresh & Easy a success, and memories of the failure of Sainsbury’s when it bought Shaws,
