Fresh & Easy Reaches Out To Shoppers
As Competitors Work To Block
Its Growth
Our piece, Pundit’s Analysis Buttressed: Tesco’s Fresh & Easy Sales Only 25% Of Plan, Says Willard Bishop Report, dealt with a report from one of the trade’s most prominent consultancies that came to this conclusion about the current state of Tesco’s Fresh & Easy operation: Current performance doesn’t appear to meet initial sales projections of […]
Naturipe’s Peterson Builds
All Star Management Team
When we ran Wal-Mart’s Bruce Peterson Resigns, the industry was focused on one question: What will Bruce Peterson do next? He spent a brief, but highly effective, period on a public service stint promoting traceability, which led directly to the recent meeting in Atlanta of a rare joint industry task force on the subject. Yet […]
Pilot Project On Vending-Machine Produce Shows Promise In
New Channel Of Sales
Sometimes the path to increased produce consumption can come through nurturing new products, as we discussed in Merchandising Neglect Leads To Less Consumption, and sometimes the issue is new venues. To a great extent, the trade’s interest in Tesco has been heightened, and we have discussed the concept extensively, because it came into the market […]
Pundit’s Mailbag —
What To Do With Innovative Products
Our piece, Merchandising Neglect Leads To Less Consumption, dealt with the Pundit’s discovery of some terrific heirloom tomatoes sitting forlornly in a produce department, without any effort being made to actually sell the item. The money quote from the piece: What concerns us about what we saw with this lonely tray of heirloom tomatoes is […]
Pundit’s Mailbag —
Tesco And The Clash
We’ve written enough about Tesco and its Fresh & Easy concept that no one can doubt the seriousness of our efforts to understand Tesco and its plans for its American venture. So when we ran a piece entitled, London Calling…Questions About Tesco, we were quite earnest in our discussion of the way Tesco’s American venture […]
Supervalu Closes Sunflower Market –
Are There Lessons For Tesco?
Way back in 2005, Supervalu announced Sunflower Market with a flourish: …Sunflower Market is SUPERVALU’s response to the rapidly growing market for natural and organic foods in the U.S. According to SUPERVALU’s consumer research, 96 percent of consumers use fresh organic produce at least occasionally. Research also indicates that while 66 percent of the U.S. […]
London Calling …
Questions About Tesco
The financial community in London is beginning to realize that Tesco’s U.S. venture is fraught with risk and uncertainty. The Telegraph in London published a piece entitled, Have Tesco’s US stores failed to win the West? It is an intriguing piece because reporters James Quinn and Mark Kleinman caught what many journalists missed — Tesco […]
Merchandising Neglect
Leads To Less Consumption
The industry is caught in a dilemma that if not resolved really will hold back sales. Recently, the Pundit happened to be in a supermarket where they were selling some heirloom tomatoes. The tomatoes were the Southern Selects product distributed by Southern Specialties. The merchandising was a little odd, with just a single flat carton […]
Teaching Kids About Produce
Is Better Than Sneaking Around
Our piece, Books About Getting Kids To Eat Veggies Sell Like Hotcakes While Authors Quarrel, discussed the dispute between Jerry Seinfeld’s wife, Jessica Seinfeld, author of “Deceptively Delicious,” and Missy Chase Levine, author of “The Sneaky Chef.” Both books and others, such as “Sneaky Veggies: How to Get Vegetables Under the Radar & Into Your […]
Wal-Mart Loses Another Star: South Africa’s Danie Kieviet To Leave
When we returned from our trip to South Africa, we wrote a column for Pundit sister publication, PRODUCE BUSINESS, that, among other things, advised the following: What is really needed is for some corporate giant, a Wal-Mart, a Costco, a Kroger, a Supervalu, etc., to step up to the plate and locate a global procurement […]
