Wal-Mart Uses New
Food Safety Initiative
As A Marketing Tool
Growers, packers and processors have long yearned to see a single global standard on food safety. More than we have heard complaints about tough standards, we have heard complaints about duplicative audits. We have heard complaints about inconsequential differences between the standards of different buyers. Now Wal-Mart is promising to do something about this problem […]
Pretty Peachy
Apparently there is a brand of skin care products in Australia by the name of Ella Baché and its slogan is “Skin Good Enough To Eat” In order to reinforce this brand positioning, an agency by the name of BMF Sydney created “Ella” — a giant, naked woman put in the center of Sydney made […]
Tesco’s Insular Attitude
May Be Cause Of Its Problems
Wal-Mart belongs, Kroger belongs, Safeway belongs, Costco belongs. Not only do they belong, but they are active participants. Yet Tesco has elected not to join any of the vertically integrated trade associations common to this industry. Why doesn’t Tesco join? In the answer to that question, we can find the root of many of the […]
Pundit’s Mailbag —
Tips On Getting Kids To Eat Produce…
But Watch Out For The Butter!
Our piece, Teaching Kids About Produce Is Better Than Sneaking Around, brought this rejoinder from an industry executive… and a mom: I read with great interest your recent piece on getting kids to eat their veggies. I have long practiced the old adage of introducing a new item about 12 to 15 times before kids […]
Lemon Wedges And Bacteria
When we ran WGA’s Primal Scream… And Dirty Glasses, we reported on an undercover report in Atlanta showing hotels that were systematically leaving unsanitized glassware in rooms, thus exposing guests to harmful bacteria. Now there is a video floating around the Internet that finds when restaurants put a lemon wedge in your iced tea or […]
Wal-Mart Revamps Procurement System
While we have been writing a great deal about Tesco, its much larger American rival, Wal-Mart, has been busy revolutionizing its procurement system. It seems much larger than produce or perishables but a tsunami set to roll through the company to change the way the company buys and merchandises with substantial impact on vendors and […]
Tesco Criticism
Of $5 Coupons
And Hybrid Car Parking
We’ve written many pieces about Tesco and its entry into the American market. Now we have received a letter from an executive of a grower/shipper with experience in branded marketing who visited a couple of Fresh & Easy stores: Attached are a few photos of two Fresh & Easy Stores that I visited the other […]
Pundit’s Mailbag —
Rough Ride For Wal-Mart/ASDA:
Kievet Could Have Been A Big Asset
Our piece, Wal-Mart Loses Another Star: South Africa’s Danie Kievet To Leave, dealt with both the general brain drain of produce expertise from Wal-Mart and the failure of Wal-Mart’s Global Procurement effort to gain traction in South Africa because of the lack of corporate will to coordinate the ASDA business through the South African office […]
Boskovich Hires Former
Yum! Brands Exec
Well, they say that what goes around comes around. And that must be true in this case. Boskovich Farms has made an announcement: DAVE MURPHY JOINS BOSKOVICH FARMS AS DIRECTOR OF FOOD SAFETY AND QUALITY SYSTEMS Boskovich Farms, leading grower/shipper/ processor of fresh produce, is pleased to announce that Dave Murphy has joined the company […]
Bonnie Fernandez Takes Helm
Of Center For Produce Safety
We acknowledged the founding of the Center for Produce Safety with a piece entitled, Center For Produce Safety Established: An Act Of Faith In The Future, and we noted the appointment of an interim Executive Director with a piece entitled, Devon Zagary Takes Lead Role At Center For Produce Safety. Most recently we proclaimed that […]
