Pundit’s Mailbag — More Targeted Approach Needed For Generic Promotion
As part of our continuing coverage of the proposal for a generic promotion board for the produce industry, we ran two pieces on one day. Our piece, Got Produce? Unvetted Generic Promotion Research Biased From The Start, dealt with the problematic way that the Produce for Better Health Foundation was conducting industry research. Another piece, […]
A Historic Sustainability Decision Allows Industry To Snatch Victory From The Jaws Of Defeat
Our extensive efforts and those of many others, all linked to sustainability, have done some good. We received a letter from the most prominent attorney monitoring these issues that, considering where we started, reports a minor miracle: As you may have heard, the Leonardo-SCS draft standard has been voted on — at the Second Meeting […]
Another Juror Weighs In On
Nolan Victory Over Ocean Spray
As part of our coverage of the lawsuit between the Nolans, their company, The Nolan Network, and Ocean Spray, we’ve run many pieces. Most recently, these three have dealt with the results of the trial and feedback after the trial: SPECIAL ALERT: Nolans Victorious In Lawsuit vs. Ocean Spray: This One’s For You, Jim Nolan […]
Pundit’s Mailbag — Another Alternative To Sprout Seed Decontamination
From time to time we are fortunate to have an opportunity to make a real contribution. Such has been the case with our coverage of the recent sprout outbreaks. The sprout industry is small and highly fragmented. There are few financial incentives for most people to pay attention. Unfortunately, representatives of many buying organizations, such […]
Wal-Mart Re-Positions Marketside
We’ve studied many aspects of Wal-Mart for a long time. Yet the launch of Tesco’s Fresh & Easy concept made the prospect of examining Wal-Mart’s Marketside concept particularly intriguing. We‘ve run a number of pieces including these: A Triumph In Phoenix — Wal-Mart’s Marketside Hits The Trifecta. One Open Question: Do Suburban Consumers Want Small […]
Pundit’s Mailbag — Generic Promotion Plan Does Not Allow For Differentiation
As part of our analysis of the proposed Generic Promotion Program, we ran a piece titled Got Produce? Has PBH Been Effective At Boosting Produce Consumption? The article brought this thoughtful assessment from an important importer of mango and various tropical items who has served as a board member of the National Mango Board: The […]
Got Produce? Unvetted Generic Promotion Research Biased From The Start
As we mentioned here, one of the big problems associated with the PBH Chairman and the PBH Chief Executive advocating for the proposed Generic Promotion Program for produce is that their advocacy means they lose credibility when it comes to doing research: PBH can spend all the money it wants on surveys — but the […]
Got Produce? Has PBH Been Effective At Boosting Produce Consumption?
With all the attention being paid to the Produce for Better Health Foundation’s promulgated proposal for a Generic Produce Promotion Program, isn’t it reasonable to look at the effectiveness of the efforts that PBH has conducted on behalf of the industry for so many years? Indeed, considering that PBH was established in May 1991, we […]
Lessons Learned
From Another Sprout Recall
In the midst of our extensive coverage of the industry problems with alfalfa sprouts, we received word of another sprout-related recall. We asked Pundit Investigator and Special Projects Editor Mira Slott to find out more: Sidney ChangOwnerChang FarmWhatley, Massachusetts Q: What instigated your company recall of bean and soy sprouts? How and where was the […]
With Wal-Mart’s Marketside Concept In Stasis, Let’s Pause And Examine Ready-Meals Programs
When Wal-Mart introduced its Marketside concept, we hailed it as a triumph but with a big proviso in a piece we titled, A Triumph In Phoenix — Wal-Mart’s Marketside Hits The Trifecta. One Open Question: Do Suburban Consumers Want Small Grocery Stores? We carried this line of thought in a follow-up piece titled, More Thoughts […]
