Why so much space and thought to Tesco?
Well, one reason is that in an era of great consolidation it is a pleasure to have a new customer.
Another is that the same consolidation creates a homogenization of the offer to consumers and a new concept is thus devoutly to be wished.
But the underlying point is that we are really talking about the end of the supermarket.
We have already reached the place where it is widely accepted that supermarkets need to emphasize perishables and prepared foods because it is the only way to make a little money as the competition on selling packaged goods from warehouse clubs and supercenters is simply too fierce.
But if Tesco is right and some new concept of small stores is the way to sell perishables and prepared foods, well there is then nothing left.
The supermarket will be finished.
