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Perishable Pundit overview
November 8, 2022

Jim Prevor, Industry Icon and Maverick Thought-Leader, Passes Away

We are deeply saddened to report that Jim Prevor has suddenly passed away from heart failure after being stricken by a heart attack and stroke. On this earth for merely 61 years, Jim was a force of boundless energy and enthusiasm for the perishable food and fresh produce industry in which he was born and carried a rich family legacy.  Jim is survived by his wife Debbie, sons William and Matthew, and loving extended family and friends.

FROM THE GROUND UP: How ITUM Drives Grape Innovation in Spain and Beyond

The history of Spanish table grape breeder ITUM is a grassroots success story in the true sense of the word, and it is one that is inextricably linked to the organization’s home region of Murcia. Located in the southwestern corner of Spain, Murcia is today the country’s largest table grape growing region, but this wasn’t always the case.