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September 2007

The Art Of Focus Groups

Finished doing three focus groups in Houston and am gearing up to do some more in London. Moderating focus groups is something of an art.

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Last Chance Once More

Our piece, Last Chance, Literally, To Teach Life Lessons, which chronicled the opportunity given a young Carnegie Mellon professor who has terminal cancer to give

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Fantastic Friday

It goes without saying that trade shows and conferences offer all kinds of value to participants, and PMA’s Fresh Summit event is like nothing else

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