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Perishable Pundit
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a

Produce Business

Deli Business

American Food & Ag Exporter

Cheese Connoisseur

Perishable Interviews

2017

Nic Jooste
Partner and Director of Marketing,
Corporate Communications
Cool Fresh International
Ridderkerk, The Netherlands

TAGS: Jooste, Cool Fresh International, marketing, generation, social media, consumption, campaigns, children, advertising, Perishable Pundit, Jim Prevor, Mira Slott

Making Produce Marketing Everything It’s Not: Creative, Innovative, In-your-face, Non-conventional, Digitally Driven, Attitude- And Adventure-oriented… Nic Jooste Of Cool Fresh Guides The Trade On How To Capture Gen Z And, Next, Gen Alpha! Nic Jooste is a marketing magician. Particularly focused on the young adults in society, his research points to a need to market produce in a way different than it has been marketed before. We asked Mira Slott to find out what he has in store for attendees at The London Produce Show and Conference. 6/6/2017

Bradley Rickard
Associate Professor of Applied Economics and Management at Cornell University
Ithaca, New York
Currently a visiting scholar at KEDGE Business School
Bordeaux, France

TAGS: Rickard, Cornell University, KEDGE Business School, packaged, diversity, consumers, segment, household, Nielsen, bulk, Perishable Pundit, Jim Prevor, Jodean Robbins

Cornell Professor Brad Rickard Returns To London To Unveil New Study: QUANTITY, VALUE AND DIVERSITY — The 10-Year Evolution Of Consumer Purchase Preferences For Packaged Produce  Cornell's Brad Rickard is among the brightest young scholars in the world of food and agriculture writing, researching and teaching today, so when we heard he was doing his sabbatical in France, it was an easy decision to try to woo him to The London Produce Show and Conference. To find out what he has in store for us in London we asked Jodean Robbins, Contributing Editor at Pundit sister publication, PRODUCE BUSINESS to find out more. 6/6/2017

Clive Black
Head of Research
Shore Capital Group Limited
London

TAGS: Black, Shore Capital Group Limited, online, consumer, Brexit, politics, British, brick-and-mortar, currency, Perishable Pundit, Jim Prevor, Carol Bareuther

Clive Black, Esteemed Stock Analyst, Gives London Produce Show And Conference Attendees Insight Into How Online Shopping, Consumer Price-consciousness And Brexit Will Impact The Industry Clive Black, Head of Research at Shore Capital Group Limited, will be one of our panelists at the London Produce Show’s Retail Panel Discussion: The Future of the Retail Environment. The panel will be moderated by Claire Powell, former Retail Operations Manager of fresh produce at Sainsbury’s, one of the UK’s leading retailers. To give Pundit readers a preview, Carol Bareuther, RD, contributing editor of the Pundit’s sister publication, Produce Business, talked with Black about his research. 6/6/2017

Chris Cowan
Consumer Insight Director
Kantar Worldpanel UK<

TAGS: Cowan, Kantar Worldpanel UK, categories, demand, retailers, avocados, supply, suppliers, pricing, inflation, data, Perishable Pundit, Jim Prevor

Chris Cowan Of Kantar Worldpanel UK Shares His Data-Strong Insights On The Future Of Produce Retailing At The London Produce Show And Conference Chris Cowan admits he doesn’t have a green thumb. However, he does enjoy dining on farm fresh produce and mining data to translate consumer purchase behavior into a competitive advantage for his clients. Cowan will be one of our panelists at the London Produce Show’s Retail Panel Discussion: The Future of the Retail Environment. The panel will be moderated by Claire Powell, former Retail Operations Manager of fresh produce at Sainsbury’s, one of the UK’s leading retailers. 6/6/2017

Roberta Cook, PhD
Founder, Fresh Produce Marketing Consulting,
in Dixon, CA and retired Cooperative Extension Marketing Economist
Department of Agricultural and Resource Economics
University of California, Davis

TAGS: Cook, University of California Davis, Fresh Produce Marketing Consulting, Mexico, NAFTA, hothouse, tomatoes, Canada, North America, Perishable Pundit, Jim Prevor

Superstar Roberta Cook Guides London Produce Show Attendees On NAFTA, The Impact Of Trade And The Perils That Lie Ahead Dr. Roberta Cook, on the slate for the London Produce Show, is among the foremost authorities on produce trends around the globe. We spent some time with her to find out what’s been happening since her last interview and to get a sneak preview of what she’ll share in London. To have the opportunity to hear Roberta Cook speak is a treat! 6/6/2017

Gertrude Zeinstra
Scientist
Consumer Science
Wageningen, The Netherlands

TAGS: Zeinstra, Consumer Science, Wageningen Food & Biobased Research, children, consumption, parents, behavior, exposure, Perishable Pundit, Jim Prevor, Mira Slott

Can Children Be Wooed To Eat Bitter Vegetables? Wageningen University’s Gertrude Zeinstra Presents New Research: Is Repetition The Key To Healthy Habits? Insight Shared At The London Produce Show And Conference There is near unanimity on the desirability of children eating more produce. The problem, of course, is that many of the healthiest elements of produce consumption come about through consuming more vegetables. When we learned of a researcher focused on this area, we dove in and were thrilled when Gertrude Zeinstra of Consumer Science agreed to share her research at The London Produce Show and Conference. We asked Pundit Pundit Investigator and Special Project Editor Mira Slott to find out more. 6/6/2017

Gerry Ludwig
Corporate Consulting Chef
Gordon Food Service
Wyoming, Michigan

TAGS: Ludwig, Gordon Food Service, The London Produce Show and Conference, foodservice, vegetablecentricity, vegcentric, bagna cauda, Perishable Pundit, Jim Prevor, Mira Slott

London Produce Show Preview: Chef Gerry Ludwig Talks About Veg-Centricity At Foodservice Forum shares how one of the great benefits of The London Produce Show and Conference is that we gather intelligence from all over the world. Chef Ludwig of Gordon Food Service conducts an annual tour de force of research, as he and his team visit new restaurants in New York, Chicago and Los Angeles -- all with the goal of identifying new trends and new menu options for the customers of Gordon Food Service. We are bringing him to the Foodservice Forum at The London Produce Show and Conference to give attendees insight into what is hot and happening with fresh produce in the USA. We asked Pundit Investigator and Special Projects Editor Mira Slott to find out more. 5/11/2017

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