The New York Produce Show and Conference is about to begin…
It has been a half decade now since we started, with the Eastern Produce Council and PRODUCE BUSINESS magazine joining hands to create something exceptional — an event in the heart of New York City, in the capital of the world, that provides world-class education and extraordinary opportunities to make and build relationships with thought leaders from around the world.
We explore exciting culinary adventures in the name of increasing produce consumption. We capitalize on the location in the media capital of the world, to raise the competency of the consumer media and important influencers as to the reality of the contemporary produce industry.
The idea was also one of service, to help both business and culinary students find their place related to the world of produce and to each year donate generously to the local food banks to help people in need.
We gave and gave and gave, and the industry responded. We’ve grown from the Hilton, to a Pier to, this year, the new ultra-modern North Hall of the Javits Center, where we can maintain our own space and control our environment while taking advantage of the amenities of a world-class convention center.
If you are already coming, make sure you are taking full advantage. If you are not yet signed up, get signed up today.
Come and participate in the Global Trade Symposium. The program is held at the New York Hilton on Tuesday, December 2, and, remember, you don’t personally have to export or import to be impacted by the variability of global trade.
Join us for the opening Cocktail Reception Tuesday night, also at the Hilton, a team-building exercise par excellence, where old friends reunite and new bonds are forged.
The Keynote Opening Breakfast with the Perishable Pundit’s “Thought Leaders” panel -- starting on Wednesday at 7:30am at the Javits Center's River Pavilion --is not to be missed, as Thought Leaders help analyze the state of the industry and identify paths for us to move forward.
During the tradeshow, don’t miss the University Micro-sessions, where cutting-edge research from top universities is made available to all. And if you are hungry, you don’t need to leave the floor, as we have Celebrity Chefs – The Spork Sisters, Dave Pasternack and Jehangir Mehta – cooking up a storm in Central Park, plus our Culinary Students from Le Cordon Bleu Chicago and Johnson and Wales will be competing for best flatbread pizza throughout the show from their own Culinary Cafes.
And on Thursday, don’t miss the “Ideation Fresh” Foodservice Forum or one of our tours of Hunts Point, the Philadelphia Market, New Jersey retail, Manhattan retail and a combined Brooklyn retail and Urban Agriculture tour.
If you are in the business, there is always the temptation to stay home and not engage, but staying on top of new industry trends, building relationships with people who will ultimately help your career and your organization, seeing and hearing and building – all crucially depend on separating yourself for a bit from normal show habits and immersing yourself in something elevating – such as The New York Produce Show and Conference.
Here is a little snippet to give a sense of the spirit from last year’s edition: